NEWS & TRENDS

Read the latest foodservice news from Red Gold, plus trends and insights important to your business.

The Secret Ingredient For The Best Bloody Marys

The Secret Ingredient For The Best Bloody Marys
A cornerstone cocktail for top restaurants is a great bloody mary.

Ever since Pete Petiot created the first bloody mary at Harry’s New York Bar in Paris back in 1921, customers knew that the gold standard for any great bar or restaurant was the quality and panache of this storied cocktail. Petiot later left Paris and started making more elaborate versions of the drink in the 1930s when he worked at the King Cole Bar inside the St. Regis Hotel in New York City.

The King Cole Bar on 5th Avenue in NYC today makes Red Snappers (tomato juice and gin) a signature drink.
The King Cole Bar on 5th Avenue in NYC today makes Red Snappers (tomato juice and gin) a signature drink.

It was there that he added ingredients like salt, black and red pepper, Worcestershire sauce, and lemon juice. Thus, New York City can claim its rightful place as the founding city of today’s bloody mary.

While the seemingly simple ingredients of a bloody mary seems easy – tomato juice and vodka, customers know they can never make a bloody mary at home that can match one made by a masterful bartender. Why? It's the ingredients.

For nearly a century, an essential for the best restaurants in New York has been Sacramento® Tomato Juice. The brand has since grown its reputation as the gold standard for building a better bloody mary, from Miami to San Francisco, Jennifer Colliau, Beverage Director for San Francisco’s BV Hospitality (Trick Dog, Bon Voyage!), adds, “Do not skimp on the quality of your tomato juice! You want one that is thick and rich so that when you add vodka to the chilled tomato juice, so it doesn’t get too thin and dilute.”

Michelada’s are +22% on bar menus in the U.S. since 2019.
Datassential, 2023

The thick and rich consistency of Sacramento Tomato Juice is its hallmark. The ability to maintain that richness when ice, vodka, and other ingredients are added is why the best bartenders choose it for bloody marys and other trending cocktails, such as micheladas (up 22% on bar menus since 2019*).

From its famed beginnings in Paris and New York City, a great bloody mary built with Sacramento Tomato Juice remains the gold standard for those restaurants and bars who proudly craft their cocktails from scratch.

Sacramento Tomato Juice is available in 46oz. cans, jugs and 5.5oz single serve cans.
Sacramento Tomato Juice is available in 46oz. cans, jugs and 5.5oz single serve cans.

You can purchase Sacramento from your local distributor or buy it online at the Webstaurant Store. Learn more about Sacramento products and request your free sample today.